CodeIT Innovation Logo

RA DATA

Preparation for the tradeshow in Norway in 1 month

HomeCasesRA DATA

[MARKETING & DESIGN]

Overview:
01
Project in Numbers
  • Industry:Security & installations
  • Location:Norway
  • Period:January 2026
02
Delivery team 1 FTE
  • Designer:25%
  • Marketing manager:25%
03
Key areas
  • Design & Marketing:Preparation of designs
  • Printing service:Communication, management, logistics with printing company
www.radata.no
01Challenge

Preparing for a major industry event is a massive undertaking. Radata required a complete, end-to-end marketing strategy and execution for Lassesmedbetreff 2026 with a tight turnaround time of just one month. 

02Solution

SERVICES PROVIDED

  • Content management
  • Social media marketing
  • Email marketing
  • Wall design & printing
  • Design & manufacturing of merch (pens, caps, mouse pads)
  • Portable expo tables with design

We initiated a rapid, full-scale marketing sprint to ensure Radata captured maximum attention at the event. By managing the entire promotional ecosystem, we allowed the Radata team to focus entirely on their product and presentations. Our execution included: 

  • Targeted outreach and structured email campaigns. 
  • Dedicated website updates and landing pages optimized for event traffic. 
  • Strategic digital invitations and pre-event announcements. 
  • End-to-end management of physical assets, including handouts and event merchandise. 
03Results

The one-month sprint culminated in a highly successful event presence with maximized engagement. Furthermore, we optimized the physical production pipeline; by sourcing a high-quality nearshore printing service for all merchandise and printed materials, we achieved savings on the estimated budget, delivering premium impact at a fraction of the cost.

  • 54% Budget Saved: Drastically cut costs by utilizing a nearshore printing service for all event merch and handouts.
  • 45-Day Execution: Delivered a complete, end-to-end marketing campaign from concept to completion in just one month.
  • Targeted Digital Campaign: Drove event awareness and attendance through optimized email sequences, digital invites, and landing pages.
  • Seamless Event Presence: Handled all promotional prep so the Radata team could focus 100% on networking and product demos at Lassesmedbetreff 2026.

Do you have a different challenge?

Get a free expert advice from us

Collaboration AI Assistant

Answers based on our experience and solved cases

Suggested topics:

Collaboration AI Assistant

Answers based on our experience and solved cases

Suggested topics: